Summer is the perfect time for communities to come together. From late May through September and October, much of the country has beautiful and temperate weather that is just perfect for fun in the sun. Local events such as charity auctions, multi-family yard sales and summer concerts provide friends and family with a way to bond. What happens when you have an all-day event without the proper portable restrooms? Complete chaos — and that certainly doesn’t benefit anyone and could even have a negative impact on your brand.
Help Event Organizers Keep Folks Happy and Healthy This Summer
You know that your team provides a valuable service to the community, ensuring event guests are comfortable and ready to spend days enjoying their activities. Your team is likely used to putting together estimates for specific event sizes, but are they overlooking this important opportunity to upsell sanitation stations and other add-on options? This can quickly boost your revenue as you’re supplying additional options that event organizers may not even realize are available.
Keep Event Attendees and Workers Comfy (and Clean!)
Many industry insiders recommend a minimum of 2-3 comfort stations per event attendee or construction worker. This can quickly add up when you’re working with the team planning a community-wide event. With all of these individuals in one place, it is not unusual for the stations to become quite busy — encouraging unsanitary activities, especially as these events shift over into the night. Encourage your event planners or construction teams to plan accordingly to provide safe and sanitary relief areas for their guests or workers.
Beat the Heat and the Germs
Even with the COVID-19 furor a distant memory for most, there is still a greater focus on cleanliness throughout communities. In previous years, there may not have been such a great demand for hand-washing stations or other areas dedicated to cleanliness. With today’s focus on keeping germs to a minimum, offering hand-washing stations and hand sanitizer near the comfort stations helps keep event attendees comfortable with their surroundings and encourages them to stay longer at the event. Plus, your event organizers will be heroes for going above and beyond the basics to make event attendees feel welcome!
Boost Revenue and Enhance the Experience of Your Clients
It is always great when your business opportunities align with supporting the needs of your clients. Upselling some of your less-used products and services not only helps boost your bottom line, but can also help your clients serve the needs of their users more effectively. It’s not unusual for customer service teams to be uncomfortable with upselling. However, if you frame the upsell to your customer service team as a way to better support their clients, they may lean into the opportunity to increase profits in this way.
Event managers are often unpaid volunteers, given a specific task of “acquiring Port-A-Potty options” for an event. Instead of thinking outside the box, they may ask for — and be given — estimates for only exactly what they asked for. When organizers speak with your team and receive a more comprehensive estimate that includes hand washing or sanitation stations, they increase your brand’s value to the client. Plus, this is a great way to receive referrals: having staff go above and beyond is something that doesn’t happen every day, so it can definitely cause your brand to stand out to your clients.
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